Microeconomics 19th Edition, by Campbell McConnell, Stanley Brue and Sean Flynn describes the principles essential for understanding the economizing problem, specific economic issues, and the policy alternatives. The topics help the student understand and apply the economic perspective and reason accurately and objectively about economic matters; and promote a lasting student interest in economics and the economy.
This book provides a comprehensive and analytical treatment of introductory microeconomics, yet is extremely accessible to a wide range of students. Known for its clear explanations of microeconomic concepts, McConnell continues to be the text of choice for numerous Canadian universities and colleges.
This text references and discusses many current topics, including expanded coverage of global warming, and a new discussion of carbon offsets, carbon taxes, and related policies. All major events connected with the current economic crisis are included and indexed on the inside back cover of the text for ease of reference and to stimulate student interest.
McConnell continues to offer the most robust learning and teaching package, including instructor resources "Instructor's Manual, PowerPoint slides, and Computerized Test Bank" and student resources, with new Connect, and optional Lyryx Assessment Microeconomics technology. New content has been added into the McConnell text. For example, natural resources and energy have a more dominant role in the new edition with a dedicated chapter (Chapter 14) and additions that complement the theme of "natural resources and energy.
McConnell offers proven technology solutions that are focused on helping students succeed. Connect provides students with an online self-study tool that includes a custom study plan and integrated eBook, while optional Lyryx Assessment Microeconomics contains algorithmic problems tied to the McConnell text, unlimited opportunity for students to practice, and automatic grading with extensive feedback for students and instructors. Connect is included with each new McConnell print text at no additional cost. Lyryx Assessment Microeconomics is available to package with the McConnell text at a small additional cost.
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